The Solara is one of the top 20 producers of natural mineral water in Brazil. Solara is proud of the national treasure of its country, constantly participates in the cultural life of the region and produces limited products for large national holidays in a traditional style. The brand is also actively promoting the idea of eco-awareness in promotional campaigns and is constantly working on innovations in packaging to facilitate plastic recycling.
The entire identity is built on variable graphics, typographic designs from different font sizes, highlights the Portuguese greeting “OLA” and makes communication recognizable, characteristic and speaking. This is how the brand enters into a dialogue with the outside world.