MedExpert is a wide-profile, medical consulting solution regulatory issues in
registration, licensing and certification of medical devices and medicines.
When creating the style, we decided
draw on medical abstraction. For example, on the home page reflected love for work and customer with using 3D capsule objects. The metaphor describes very well the company's mission in caring for doctors and patients, expanding their opportunities in access to modern medical technologies.
For each of the 12 services, a separate landing page based on the AIDA model.
There is also the possibility switch between regions for comparison of conditions.
For each direction they came up with product visualization, corresponding service.
Art Direction — Artem Markovsky
UX/UI — Artem Markovsky
Front-end — IQUADART
Back-end — IQUADART